11th-13th February 2015, EXPO Kraków

Mobile Trends Conference & Awards

Jakub B. Bączek

Gold medalist of the world as a mental coach and coach of the national team volleyball Stéphane Antiga. Author or coauthor of several brands, author of the bestseller "Earn Million, going against the current," motivational speaker. He specializes in building niche businesses from scratch and build independent teams. Created a company valued at several million, he built it from A to Z, so that is a practitioner of flesh and blood. It is financially free, and his lectures and training treats as a passion and mission. The methods that are used are sometimes odd, sometimes controversial, sometimes funny, but they are very effective. Is direct, honest and often brings people of the comfort zone, which provokes them to action and hard work. He wrote 11 books and dozens of scientific and journalistic texts. His passion is helping others, volleyball, golf, traveling and Buddhism.

Piotr Biegun (Whalla Labs)

Founder at Whalla Labs, Startup Weekend Poznań & Hive organizer.. Responsible for analyzing business processes and designing technical solutions improving their efficiency, focused especially on mobile apps. In free time sailing & skiing, a huge fan of behavioral psychology and statistics.

Rafał Cencora (theappCreate)

Vice President of the company appHouse - mobile software house dealing with mobile solutions for companies in the form of managed and native mobile applications. Trained electronics - computer scientist, the mobile industry from the hardware associated since 2001. In 2010, took the design and writing of the application. In appHouse responsible for creating the application of functional projects and implementation of new innovative solutions in applications using external devices in the field of mobile health, wearable technology and everything works on BLE. It also has extensive experience in project management is a certified manager it innovation and commercialization certfiied scrum master. Currently engaged in the development of its startup "theappCreate" innovative mobile platform for entrepreneurs through which to create, publish and manage mobile apps native has become child's play

Michał Galubiński (thoke design)

Designer - mobile aplications and websites architect, user experience (UX) & user interfaces (UI specialist. Accomplished more than 2000 succesull projects during 18 years of market experience. Founder and CEO of THOKE agency specilized in creating projects for biggest Polish and international brands. Owner and founder of few startups, and time to time blogger.

Michał Giera (Snapp)

Co-founder of Snapp, first Polish agency focused on mobile application marketing and promotion. He started his career in the advertising department of Gazeta.pl. He was responsible for developing the advertising agency AdTotal for Wirtualna Polska. He was running the mobile group at IAB Poland for 2 years. Speaker at many marketing and mobile events: Forum IAB, Internet Beta, Mobile Standard. In the free time he plays squash and studies ancient history.

Natalia Hatalska

Expert in non-traditional communication methods, trendwatcher. A graduate of the University of Gdansk and Poznan University of Economics. As a scholar of the prestigious Joseph Conrad Scholarship program also studied at the London Business School, UK. In 2005–2009 head of communication department in Wirtualna Polska (second biggest portal in Poland). Previously, PR Manager at NIVEA Poland and Young Digital Planet. Currently working with the media house Universal McCann as Chief Inspiration Officer. Originator of award-winning campaigns based on non-traditional communication methods. Member of the jury in the advertising and promotional contests such as Polish Advertising Competition KTR, Media Trendy Competition, YC Eurobest, Blog of the Year, Superbrands. Member of Creative Communication Cluster. Member of the Board of Experts ThinkTank Polska. Vice President of Polish Association of Bloggers and Vlogers. Columnist at Sukces magazine. Author of http://hatalska.com blog about non-traditional advertising recognized as one of the most influential blogs in Poland. Awarded by Geek Girls Carrots with Silver Carrot for being a role model for women working in the field of new technologies.

Adam Jesionkiewicz (Ifinity)

Designer, visionary and entrepreneur with 20 years of experience on internet communication technologies. Obsessively interested how new technologies affects human relations and expands our perspectives as a civilization. Over the years he developed and managed various companies. Being CEO of Ifinity he implements beacons? based solutions which adds digital context within reality. An esteemed startup scene mentor. Being a pioneer of astrophotography, he has built his own observatory. During clear nights he photographs the cosmos.

Karol Kalisz (SAP SE)

Software Project Manager at SAP SE with 10 years of experience in the area of business intelligence and data analytics. He studied computer science and economics at the university in Wurzburg, Germany where he also gained an Executive Master of Business Administration (MBA). He worked in different roles in software development of systems like SAP Netweaver BI platform and SAP J2EE environment. Today he is managing software development projects for the newest applications for analysis and visualization of data in the SAP BusinessObjects and SAP Lumira family - Design Studio and Analysis Office. In free time he is participating in SAP community network (scn.sap.com) where he is giving help to customers and partners developing SDK extensions for Design Studio, using Java Script technology and libraries from SAP OpenUI5.

Piotr Konieczny (niebezpiecznik.pl)

Tomasz Konieczny (STX Next)

I'm a team leader in the STX Next, where I'm realizing my ideas with the group of faithful people which are ready to learn and cooperate to create valuable and amazing mobile projects. Since 2009 I developed multiple web and mobile projects for clients in Poland and USA.

Michał Lewandowski (Snapp)

Head of Project, Snapp. He started his carrer in WPP Group (Young&Rubicam and Burson-Marsteller), where he gained his first experience in PR and advertising. He created and for the next 4 years managed his own social media team within polish branch of advertising agency – Walk. As a consultant worked with: Cisco, Nikon, Hewlett-Packard, Jutrzenka-Colian, AmRest, Sony, Domino’s Pizza, McAfee, Adamed, Pfizer. He specializes in strategic consultancy within new technologies and its uses in marketing and communication. Journalist and administator of esports.pl. Lecturer at the Collegium Civitas in Warsaw and Warsaw School of Economics.

Roman Łoziński (Ars Thanea)

Sylwester Madej (Outline)

Co-founder of Outline (http://byoutline.com) - team of Android experts, crafting beautiful apps. Experienced Java (8 yrs) and Android (4 yrs) developer - created both enterprise systems in TouK and multiplayer games in Gadu Gadu. Currently focused on optimizing development speed. Likes to share knowlege by blogging on http://soldiersofmobile.com, training developers at http://szkoleniaandroid.pl and speaking on events e.g. Mobilization, Warsjawa, MobileWarsaw.

Krzysztof Marzec (DevaGroup)

Certified AdWords trainer, academic teacher. Managing director in DevaGroup, he also managed the SEO Department in Interia.pl. He has worked in projects for brands such as Grupa RMF, Wydawnictwo Bauer, Open Finance or Comarch. He is a certified Google AdWords and Google Analytics specialist. Author of trainings and articles in the above mentioned areas, he has lectured during industry conferences and trainings such as ShopCamp, Witajcie w Realu [eng. „Welcome to Real Life”], Mobile Trends Conference, Cittru UJ. He is a lecturer at the Jagiellonian University and at the Tischner European University in Cracow. He specialises in strategies using the optimisation in the context of advanced results analysis.

Amine Melouk(InMobi)

Director, Strategic Partnerships, EMEA at InMobi. A number-loving econometrician by training, I have always kept abreast of new technologies and innovations which naturally led me to the field of digital. After graduating the Executive MBA in Internet Marketing & E-commerce from the Pole Leonard de Vinci in 2001, my passion for online media and advertising first led me to a radio and then to last minute.com, telemarket and Orbitz Wolrdwide where I managed media sales and strategic partnerships over 12 European countries.

Monika Mikowska (mobee dick)

Monika is a managing director of a mobile UX design studio, mobee dick. Monika also blogs at jestem.mobi, where she activates the mobile industry and promotes knowledge of mobile solutions. Fascinated by the trend of mobile since 2007. Professionally related with the interactive industry for 10 years. She implemented internet projects with the cooperation of: NIVEA Polska, Żabka Polska, Orange, Play, Meritum Bank, BZ WBK, Raiffeisen Bank Polska, ING Bank Polska, Wirtualna Polska, Pkt.pl, Nexto.pl, Answear.com, Masterfoods, TUI, PKP. Useful mobile banking and "3P" solutions spokeswoman. The author of a few reports, e.g. "Mobile marketing in Poland” (two editions: 2012/2013 and 2013/2014), "Mobile commerce in Poland 2013". Co-author of PWN’s book, “E-marketing”. Lecturer at SGH in Warsaw, AGH and WSE in Cracow and SWPS in Katowice. Monika specializes in UX of mobile applications and websites and mobile marketing strategies.

Szymon Niemczura (Kontakt Micro Location)

CEO and co-founder of Kontakt.io, a startup in Krakow that makes beacons and cloud-based solutions to use beacons and analyse proximity-based data. He has been working on a variety of cutting-edge projects since 2009 and an entrepreneur as well, as a co-founder of affiliate-marketing tool CodeWise in 2010. A graduate of National Louis University in Nowy Sącz with a focus in Economics and Finance, he has worked in startups for much of his life.

Andrzej Ogonowski (SMSAPI.pl)

It has been almost a decade since he started out as a programmer and product manager of an online store product. Currently he is leading the department of marketing and PR at SMSAPI since 2006. In his work, he is always trying to find the space between automation and communication, that is, as he says, efficiency and quality in marketing. If he is not running a workshop or isn't speaking at a conference; you can find him in social media. His interests include a broad range of topics in the marketing culture - especially pop version.

Tomasz Pawlisiak (Inksze.)

Bartłomiej Postek (Funmedia)

Founder and CEO of Funmedia - education multimedia publisher. Author of the language lerning aplication LERNI - www.lerni.us. Funmedia is a team of enthusiasts who create high quality online educational courses. Funmedia sells it's courses in over 30 countries and has almoust 0,5 mln happy users base. Achievements: - Funmedia got to a "Rising Stars" at 2014 Deloitte Technology Fast50; - Lerni the best educational app in 2014 (AppAward); - Global Leaders of the Future - by Poland GoGlobal ThinkTank; - BRIEF magazine "50 most creative in business"; - winners of 2013 Startup of the year - Ready2Go Programme.

Katarzyna Prus-Malinowska (Bank Zachodni WBK S.A.)

Katarzyna Prus-Malinowska - digital banking director in Bank Zachodni WBK S.A., associated with the bank for 6 years. Possesses several years of experience in establishing and implementing sales and marketing strategies, focused on improving user experiences. Expert in communicating a corporate brand through social media, author of publications on creating crowdsourcing platforms. Currently responsible for business strategy in mobile and internet banking, user-centered design, and customer experience.

Michał Sadowski (Brand24)

Founder & CEO at Brand24, a social media monitoring company that provides powerful, easy to use and cost-effective way for hundreds of businesses of all sizes (including Carlsberg, IKEA, H&M, Intel) to know what people say about brands online. Public speaker and social media enthusiast. Author of the "Social Media Revolution" bestselling book. I am a fan of extreme sports, martial arts, online games and Turkish kebab.

Vitaliy Rudnytskiy (SAP)

As a member of Developer Experience team in SAP, Vitaliy is dealing with several different fields, including development program for Eastern and Central Europe. He?s interested in mobile technologies, Big Data and Fast Data solutions and data analytics and visualization. Graduate from Wroclaw University of Technology and SGH postgraduate studies. Vitali gained his experience as a technology consultant ? first in Poland and then in Silicon Valley in USA. Now back to Poland, lives in Wroclaw and enjoys collecting old engravings of the city.

Maciej Schmidt (MASKOM)

Hard working programmer, graphic designer, freelancer, and serious geek, in short: IT One Man Army. For several years, specializing in the Augmented Reality technology and creator of useful and entertaining mobile applications. Since 2007, leads the MASKOM.pl company providing advanced IT solutions for business.

Rafał Staszkiewicz (adQuota Poland)

Entrepreneur, experienced manager, strategist, expert in marketing, branding, mobile marketing and mobile advertising. Partner and Country Manager of adQuta Poland (formerly Adello Polska), founder of mobile marketing agency ? Mobilizer and branding agency - Omnibrand. He worked as an e-business director of Infor Biznes (Dziennik Gazeta Prawna), where he was responsible for online business and M&A. Previously he had been the director of strategy and development in VC fund within Kulczyk Holding and a vice-director in one of the biggest Polish consulting companies ? DGA. For many years, branding and marketing communication, in particular, online/mobile, have been his main areas of interests. He is a graduate of M.A. and PhD studies at Poznan University of Economics.

Michał Szczepanik (BLStream)

Researcher designer, programmer with almost all mobile technologies experience. Focused on secured and beautiful solutions. Founder of WroDroid – Wroclaw mobile developers group. Currently team leader at BLStream company.

Tomasz Szulkowski (MoBehave)

Tomek Szulkowski is Mobile Strategy Director in mobile marketing agency MoBehave. He is in charge of sales strategies and establishing business relations with key advertisers. Together with his team he evangelizes the media market presenting the potential of the mobile advertising channel in: m-coupons distribution, brand awareness campaings, lead generation as well as promotion of applications. The company boasts of in excess of 500 mobile campaigns whose various scenarios have been realized in cooperation with Polish (MoBehave is an authorized partner of T-Mobile) and foreign partners. He has been working in the media channel for over 13 years, first in the field of out-of-home media and later – in publishing (Forbes, Polityka) as well as digital (portal o2.pl). Passionate about new technologies and adrenaline-inducing sports. :)

Krzysztof Ścira (desi9n.pl)

Mobile developer in desi9n.pl - software house making hybrid mobile apps on Phonegap / Cordova platform. Speaker on every Mobile Trends Conference editions. His presentations in 2012 and 2014 were the best voted by audience. In free time - amateur boxing enthusiast.

Jakub Tabędzki (Redexperts)

Coming from Poznan, with logistic education that is of great use in business. Experienced at E-commerce, consulting, and project management gained among the best: Comarch, Deloitte, Allegro. Having craved new challenges, he?s opened a software house-Redexperts. Specialised in converting concepts into profitable businesses, of which RX is the best proof cooperating currently with most renowned brands. He likes to share his knowledge and encourage the young to act. He?s the author and organiser of the Projektor workshop during which the young business adepts learn (in practice) the rules of creating their own company and all there is to it. A fan of technical novelties and efficiency. Keen ecologist and the bitten apple lover, addicted to business adrenaline relaxing while piloting planes.

Paweł Tkaczyk

Paweł Tkaczyk makes a living by telling stories. An expert in building strong brands. Founder, allfather of MIDEA branding agency. He works with Agora, Grupa Allegro, and many more, small companies. He consults start-ups and other enterprises – e.g. as a mentor during Startup Weekend or Startup Fest. He shares his knowledge – writes a blog on brand building, has had two books published: ”Brand Nooks” and ”Gamification”, trains others in marketing, branding, social media.

Sebastian Wąsik (baramundi software AG)

Sebastian is Sales Representative in Poland for baramundi software AG, a cutting-edge provider of client management software. Due to his longtime experience in managing business teams and selling complex software solutions, he has a profound knowledge of the needs and current challenges in managing IT environments. He also knows baramundi solutions for integrated, cross-platform client and mobile device management inside out.

Bartosz Witoń (Grupa Allegro)

Bartosz is working in mobile business for more than five years. As Product Owner in Allegro Group he's responsible for development of mobile applications for Allegro, Aukro.ua and Molotok.ru. Bartosz made the application work on most famous platforms - iOS, Android and Windows Phone. He graduated from Poznan University of Economics, electronic business specialization. Bartosz is interested in issues connected with development and usability of mobile applications.

Cezary Zadorocki (Bank Zachodni WBK S.A.)

A graduate of the Poznan University of Technology in Computing Science with specialization in Software Engineering. He has been associated with Bank Zachodni WBK for 12 years. His daily tasks include internet & mobile front-end design and implementation. He has recently been facing new challenges as a SCRUM master.

Marcin Zaremba (Senfino)

Co-founder of Proseed Magazine, ex head of business in Lovemobile (o2 group) and ex head of mobile products in o2.pl. University lecturer (internet business courses) and IAB instructor. Co-founder and lecturer in AppAcademy; 46 on list of 50 most creative in business (Brief Magazine). Board member and co-owner of Senfino Software House. Author of book "Mobile dla Managerów"

Jerzy Zientkowski

Founder and owner of speakerslair.pl, a coaching company, organizing workshops, coaching sessions and helping clients with business presentations. Focused on effectiveness, clarity and uniqueness of message is aiming for the connection with the audience as one of the most important tools for public speakers. Has almost 20 years of business experience, working in and for small and big companies, reaching 10 000+ people yearly. Member of Professional Speakers Association in Poland. Vice-President of the association responsible for membership, partner and action strategy, conference and workshop events organizing.

Karol Żak (Microsoft)

Microsoft Technical Evangelist. Former participant of Microsoft Student Partners program, founder and ex-leader of Technical University of Radom .NET Group. Technology enthusiast for years associated with Microsoft and the IT community in Poland. He specializes in mobile technologies, latest tools and programming environments. One of his hobbies and childhood dreams realization is game development :). For 2 years as a certified trainer with a MCT title, he led IT trainings for developers and then in 2014 joined the team of technical evangelists at Microsoft. Privately, big American Football fan and starting quarterback for one of Warsaw's teams.


The International Exhibition and Convention Centre EXPO Krakow is the one of the most modern trade and conference centre in Poland. The main advantages of this new facility are its multifunctional character and good location. The large (13 000 sq. m) open space, including 9 000 sq. m of exhibition space, will successfully accomodate for almost every event ­ trade fairs, exhibitions and conferences.

International Exhibition and Convention Centre

EXPO Kraków

Galicyjska Street 9

More details

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    Honorary patronage:

  • Marszałek Województwa Małopolskiego
    Marek Sowa

  • Prezydent Miasta Kraków
    Jacek Majchrowski

  • Wojewoda Województwa Małopolskiego
    Jerzy Miller

  • Ministerstwo Gospodarki

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